Nine Approaches To Encourage Trust In Your Content

5. Share The Stories Behind How You Learned

Share from the heart as much as the mind. Offer your personal relationship to your subject matter. We are drawn to the stories of others to be empowered in our own narratives. Within your boundaries, seek to illuminate your expertise by authentically revealing how you acquired such expertise. We learn most deeply from leaders who take us on a journey, rather than telling us the ending. - Tonyalynne WildhaberThe Courage Practice

Excerpt from Forbes article published on September 27, 2017.